The effect of hedonic and utilitarian values on satisfaction and behavioural intentions for dining in fast-casual restaurants in Iran

✍ Scribed by Nejati, Mehran; Parakhodi Moghaddam, Parnia

• Book ID: 121821547
• Publisher: Emerald Group Publishing Limited
• Year: 2013
• Tongue: English
• Weight: 141 KB
• Volume: 115
• Category: Article
• ISSN: 0007-070X
• DOI: 10.1108/BFJ-10-2011-0257