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The Attitude–Behavior Relationship: A Test of Three Models of the Moderating Role of Behavioral Difficulty

✍ Scribed by Florian G. Kaiser; P. Wesley Schultz

Book ID
109291464
Publisher
John Wiley and Sons
Year
2009
Tongue
English
Weight
132 KB
Volume
39
Category
Article
ISSN
0021-9029

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The theory of reasoned action (TRA;Fishbein & Ajzen, 1975), the theory of planned behavior (TPB; Ajzen, 1985) and the theory of self-regulation (TSR; Bagozzi, 1992) were applied to Italian undergraduate students' studying behavior. The main focus of the research was to ascertain the predictive power