The international marketing challenges f
β
Svend Hollesen; Per V. Jenster
π
Article
π
2000
π
John Wiley and Sons
π
English
β 77 KB
## Danish small and medium-sized enterprises ΕΎ The decision by many large, multinational corporations to reduce their number of suppliers means that Danish companies, many of which are small and medium-sized enterprises (SMEs), need to expand their core competencies and move beyond simply providin