## Abstract This research investigates the influence of source credibility on attitude certainty, referring to an individual's subjective confidence in his/her attitude. Results of a laboratory experiment (__N__ = 220) show that low source credibility, compared with high source crediβbility, leads
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Source credibility, attitudes, and the recall of past behaviours
β Scribed by James M. Olson; A. Victoria Cal
- Publisher
- John Wiley and Sons
- Year
- 1984
- Tongue
- English
- Weight
- 526 KB
- Volume
- 14
- Category
- Article
- ISSN
- 0046-2772
No coin nor oath required. For personal study only.
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