✦ LIBER ✦

Social marketing and advocacy

✍ Scribed by Roseanne M. Mirabella

Book ID: 102555211
Publisher: John Wiley and Sons
Year: 2006
Tongue: English
Weight: 46 KB
Volume: 17
Category: Article
ISSN: 1048-6682
DOI: 10.1002/nml.145

No coin nor oath required. For personal study only.

✦ Synopsis

Abstract

Social Marketing in the 21st Century, by Alan R. Andreasen. Thousand Oaks, Calif.: Sage, 2006. 280 pp., $72.95 cloth, $36.95 paper.

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