This book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and youth are not discussed as areas special, different and remote from the rest of consumer research but are integrated into our development as humans. Consumption is
Social Incentives. A Life-Span Developmental Approach
โ Scribed by Joseph Veroff and Joanne B. Veroff (Auth.)
- Publisher
- Academic Press Inc
- Year
- 1980
- Tongue
- English
- Leaves
- 311
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Table of Contents
Content:
Front Matter, Page iii
Copyright, Page iv
Dedication, Page v
Preface, Pages xi-xii
Acknowledgments, Pages xiii-xiv
1 - Studying Social Goals, Pages 1-51
2 - Social Motivations of Infancy: Curiosity and Attachment, Pages 53-86
3 - Social Motivations of Early Childhood: Assertiveness, Pages 87-140
4 - Social Motivations of Childhood: Relatedness, An Introduction, Pages 141-153
5 - Social Motivations of Childhood: Relatedness through Competence, Pages 155-181
6 - Social Motivations of Childhood: Relatedness through Self-Control and Accommodation, Pages 183-213
7 - Social Motivations of Adolescence: Belongingness and Social Consistency, Pages 215-247
8 - Motivations of Adulthood: Interdependence and Integrity, Pages 249-275
9 - Socialization and Social Motivation, Pages 277-288
Epilogue, Pages 289-290
References, Pages 291-303
Subject Index, Pages 305-311
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This book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and youth are not discussed as areas special, different and remote from the rest of consumer research but are integrated into our development as humans. Consumption is
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