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CONSUMER PSYCHOLOGY: a life span developmental approach

โœ Scribed by Young, Brian M

Publisher
Springer International Publishing
Year
2018
Tongue
English
Category
Library
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โœฆ Table of Contents

Chapter 1: Definitions and visions of consumption.- Chapter 2: Concepts and themes.- Chapter 3: How consumers' minds work: An introduction to the basics.- Chapter 4: How we process information: A look at embodied cognition and priming.- Chapter 5: One mind or two? An introduction to dual process theories.- Chapter 6: Development through the lifespan: Is it a viable approach?.- Chapter 7: Erikson's stages of life: Can we bridge the gap?.- Chapter 8: Childhood and younger children: The gaze from developmental psychology.- Chapter 9: The older child: Becoming a serious consumer.- Chapter 10: Children, ownership and possessions: The origins.- Chapter 11: Ownership and possessions: The adult perspective and into the future.- Chapter 12: And now the end is near... .

โœฆ Subjects

Consumer behavior--Psychological aspects;Consumers--Psychology;Consumers -- Psychology;Consumer behavior -- Psychological aspects

๐Ÿ“œ SIMILAR VOLUMES

Consumer Psychology: a life span develop
๐Ÿ“ Consumer Psychology: a life span developmental approach
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โœ Brian Young ๐Ÿ“‚ Library ๐Ÿ“… 2018 ๐Ÿ› Springer International ๐ŸŒ English

This book approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and youth are not discussed as areas special, different and remote from the rest of consumer research but are integrated into our development as humans. Consumption is