✦ LIBER ✦

Social exchange in marketing

✍ Scribed by Richard P. Bagozzi

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Is all social exchange marketing?

✍ O. C. Ferrell; Mary Zey-Ferrell 📂 Article 📅 1977 🏛 Sage Publications 🌐 English ⚖ 374 KB

Is all social exchange marketing?: A rep

✍ Richard P. Bagozzi 📂 Article 📅 1977 🏛 Sage Publications 🌐 English ⚖ 520 KB

A rejoinder: Is all social exchange mark

✍ Mary Zey-Ferrell; O. C. Ferrell 📂 Article 📅 1980 🏛 Sage Publications 🌐 English ⚖ 656 KB

Consumer Trust, Social Marketing and Eth

✍ Chong Ju Choi; Tarek Ibrahim Eldomiaty; Sae Won Kim 📂 Article 📅 2007 🏛 Springer 🌐 English ⚖ 107 KB

A strategy for advancing social marketin

✍ McKay-Nesbitt, Jane; DeMoranville, Carol W.; McNally, Dan 📂 Article 📅 2012 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 121 KB

Marketing social norms: Social marketing

✍ Burchell, Kevin; Rettie, Ruth; Patel, Kavita 📂 Article 📅 2012 🏛 John Wiley and Sons 🌐 English ⚖ 151 KB