✦ LIBER ✦

Rethinking the boundaries of social marketing: Activism or advertising?

✍ Scribed by Walter Wymer

Book ID: 116618450
Publisher: Elsevier Science
Year: 2010
Tongue: English
Weight: 162 KB
Volume: 63
Category: Article
ISSN: 0148-2963
DOI: 10.1016/j.jbusres.2009.02.003

No coin nor oath required. For personal study only.

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