𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Response to “Head in the clouds or feet on the ground: CEO perspectives on international business research”

✍ Scribed by Ben L. Kedia


Book ID
104601059
Publisher
John Wiley and Sons
Year
2012
Tongue
English
Weight
112 KB
Volume
54
Category
Article
ISSN
1096-4762

No coin nor oath required. For personal study only.


📜 SIMILAR VOLUMES


Head in the clouds or feet on the ground
✍ William Pendergast; J. Michael Geringer 📂 Article 📅 2012 🏛 John Wiley and Sons 🌐 English ⚖ 157 KB

## Abstract In response to recent articles examining the current state and future direction of international business (IB) research, this article directly surveys CEOs of the largest Fortune 500 companies to solicit their views about university‐based IB research and to identify the most significant