𝔖 Bobbio Scriptorium
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Querying dynamic communities in online social networks

✍ Scribed by Weigang, Li; Sandes, Edans F. O.; Zheng, Jianya; Melo, Alba C. M. A.; Uden, Lorna


Book ID
121557719
Publisher
SP Zhejiang University Press
Year
2014
Tongue
English
Weight
597 KB
Volume
15
Category
Article
ISSN
1869-1951

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