𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Quantifying the value of knowledge within the context of product development

✍ Scribed by Yang Xu; Alain Bernard

Publisher
Elsevier Science
Year
2011
Tongue
English
Weight
690 KB
Volume
24
Category
Article
ISSN
0950-7051

No coin nor oath required. For personal study only.

πŸ“œ SIMILAR VOLUMES

Quantifying the external cost of oil con
Quantifying the external cost of oil consumption within the context of sustainable development
✍ Sabry.A. Abdel Sabour πŸ“‚ Article πŸ“… 2005 πŸ› Elsevier Science 🌐 English βš– 187 KB

The concept of sustainability implies that the flow of services derived from the use of natural capital must be constant over time and should be obtained at a constant price. For a depletable resource such as oil, the future generations are highly impacted due to the consumption behavior of the curr

The impact of product knowledge on consu
The impact of product knowledge on consumer product memory and evaluation in the competitive ad context: The item-specific-relational perspective
✍ Byung-Kwan Lee; Wei-Na Lee πŸ“‚ Article πŸ“… 2011 πŸ› John Wiley and Sons 🌐 English βš– 123 KB πŸ‘ 1 views

## Abstract Research evidence to date suggests that the combined presence of item‐specific and relational processing is necessary to induce higher memory performance of the target ad and proper evaluation of the target brand. This elaborative processing, however, requires cognitive capacity. In thi