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Prices vs. quantities: The effects on technology choice

✍ Scribed by Frank C. Krysiak


Book ID
113751500
Publisher
Elsevier Science
Year
2008
Tongue
English
Weight
222 KB
Volume
92
Category
Article
ISSN
0047-2727

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The authors develop a model to predict consumer selection of product assortment and its relationship to category purchase quantity. Brand and variety choice decisions are modelled with a nested logit. A shopper's vector of choice probabilitiesÐand hence likely assortment selectionÐdirectly depends o