his book shows companies how to establish accurately how good they are at managing their customers and what they need to do to improve their customer management. The book avoids arcane theories of CRM. Its recommendations are based on classic good practice in direct and database marketing, demonstra
Order management for profit on the Internet
β Scribed by Arnold Maltz; Elliot Rabinovich; Rajiv Sinha
- Book ID
- 116331298
- Publisher
- Elsevier Science
- Year
- 2005
- Tongue
- English
- Weight
- 918 KB
- Volume
- 48
- Category
- Article
- ISSN
- 0007-6813
No coin nor oath required. For personal study only.
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