๐”– Bobbio Scriptorium
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Online Comparison Shopping Behavior of Travel Consumers

โœ Scribed by Chatterjee, Patrali; Wang, Yawei


Book ID
126802619
Publisher
Haworth Press Inc
Year
2012
Tongue
English
Weight
177 KB
Volume
13
Category
Article
ISSN
1528-008X

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โœ Jan Moller Jensen ๐Ÿ“‚ Article ๐Ÿ“… 2011 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 194 KB

## Abstract This paper investigates how consumers' shopping orientation toward travel shopping influences their tendency to shop for travel products on the Internet. The paper also looks into the role of consumers' travel experience. A conceptual model is developed and a number of hypotheses are fo