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On value and value co-creation: A service systems and service logic perspective

✍ Scribed by Stephen L. Vargo; Paul P. Maglio; Melissa Archpru Akaka

Book ID
113598296
Publisher
Elsevier Science
Year
2008
Tongue
English
Weight
255 KB
Volume
26
Category
Article
ISSN
0263-2373

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The underpinning logic of value co-creation in service logic is analysed. It is observed that some of the 10 foundational premises of the so-called service-dominant logic do not fully support an understanding of value creation and co-creation in a way that is meaningful for theoretical development a