๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

ON THE THEORY OF DIFFUSION OF INNOVATIONS1

โœ Scribed by TAPANI VALKONEN


Book ID
115222567
Publisher
John Wiley and Sons
Year
1970
Tongue
English
Weight
937 KB
Volume
10
Category
Article
ISSN
0038-0199

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In this paper, we solve the problem of optimal control of products diffusion by quality in a context of monopolistic competition. To do so, we introduce a dynamic demand function leaning on two hypotheses: first, price acts a signal of quality; second, demand is more sensitive to quality than to pri