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Motivational Factors and the Visitor Experience: A Comparison of Three Sites

✍ Scribed by Jan Packer; Roy Ballantyne


Book ID
118115250
Publisher
Rowman & Littlefield Publishing Group
Year
2002
Tongue
English
Weight
491 KB
Volume
45
Category
Article
ISSN
0011-3069

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## Abstract This paper explores the concept of the experience economy as a basis for management and marketing strategies in tourism destination regions. It identifies the key elements of the concept as being a view of consumer behaviour which stress the emotional, aspirational and participative ove