Media reputation as a strategic resource: an integration of mass communication and resource-based theories

✍ Scribed by David L. Deephouse

• Book ID: 114122683
• Publisher: SAGE Publications
• Year: 2000
• Tongue: English
• Weight: 103 KB
• Volume: 26
• Category: Article
• ISSN: 0149-2063
• DOI: 10.1016/s0149-2063(00)00075-1