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Marketing in the 21st century customer value: The next source for competitive advantage

✍ Scribed by Robert B. Woodruff

Book ID: 119892725
Publisher: Sage Publications
Year: 1997
Tongue: English
Weight: 30 KB
Volume: 25
Category: Article
ISSN: 0092-0703
DOI: 10.1177/0092070397253006

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