The PDMA Handbook of New Product Develop
β
Kahn, Kenneth B.
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Article
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2004
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Wiley
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English
β 166 KB
The Pdma Handbook Of New Product Development, Second Edition Provides A Comprehensive, Updated Picture Of What Managers Need To Know For Effective New Product Development Today. Its Concise, Map-like Detail Acts As A Compass For Managers, Offering Practical Information Pertaining To Every Stage Of T