๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

In Search of Stupidity: Over 20 Years of High-Tech Marketing Disasters


Book ID
108495013
Publisher
Elsevier Science
Year
2003
Tongue
English
Weight
52 KB
Volume
6
Category
Article
ISSN
1369-7021

No coin nor oath required. For personal study only.


๐Ÿ“œ SIMILAR VOLUMES


In search of stupidity: over 20 years of
โœ Merrill R. (Rick) Chapman, Merrill R. Chapman ๐Ÿ“‚ Library ๐Ÿ“… 2003 ๐Ÿ› Apress ๐ŸŒ English โš– 518 KB

This incisive, witty book looks at some of the most influential marketing and business philosophies in technology and, through hindsight, provides an educational and vastly entertaining examination of why they didn't work.