𝔖 Bobbio Scriptorium
✦   LIBER   ✦

How much to give? — The effect of donation size on tactical and strategic success in cause-related marketing

✍ Scribed by Müller, Sarah S.; Fries, Anne J.; Gedenk, Karen

Book ID
121707258
Publisher
Elsevier Science
Year
2014
Tongue
English
Weight
807 KB
Volume
31
Category
Article
ISSN
0167-8116

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Economic Fluctuations in the United Stat
Economic Fluctuations in the United States and the United Kingdom, 1918-1922;Relief Deliveries and Relief Loans, 1919-1923;Europe's Overseas Needs, 1919-20, and How They Were Met;Quantitative Trade Controls: Their Causes and Nature;Trade Relations between Free-Market and Controlled Economies;The Transition from War to Peace Economy: Report of the Delegation on Economic Depressions
✍ Review by: H. R. Kemp 📂 Article 📅 1944 🏛 Blackwell Publishing ⚖ 207 KB