Higher Education Consumer Choice

✍ Scribed by Jane Hemsley-Brown, Izhar Oplatka (auth.)

Publisher: Palgrave Macmillan UK
Year: 2016
Tongue: English
Leaves: 144
Category: Library

No coin nor oath required. For personal study only.

✦ Table of Contents

Front Matter....Pages i-vi
Introduction to Higher Education Consumer Behaviour....Pages 1-13
Context and Concepts of Higher Education Consumer Choice....Pages 14-43
Personal Influences on Consumer Behaviour....Pages 44-64
Group Aspects of Consumer Behaviour....Pages 65-93
Organisational Factors Influencing Higher Education Consumer Choice....Pages 94-117
Conclusion: Modelling Higher Education Consumer Choice....Pages 118-132
Back Matter....Pages 133-137

✦ Subjects

Science, general

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