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Hedonic Prices for a Nondurable Good: The Case of Breakfast Cereals

โœ Scribed by Linda R. Stanley and John Tschirhart

Book ID
125771517
Publisher
MIT Press
Year
1991
Tongue
English
Weight
192 KB
Volume
73
Category
Article
ISSN
0034-6535

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This report examines the conduct of the cereal industry since the advent of our public campaign for lower cereal prices one year ago, on March 5, 1995. Announced cereal price increases slowed for the first time in a decade. But the fact that the major cereal companies sold 145 million fewer boxes of