๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Guilt, Suffering and Responsibility

โœ Scribed by Sharon Todd


Book ID
108546250
Publisher
John Wiley and Sons
Year
2001
Tongue
English
Weight
171 KB
Volume
35
Category
Article
ISSN
0309-8249

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๐Ÿ“œ SIMILAR VOLUMES


Guilt appeals: The mediating effect of r
โœ Debra Z. Basil; Nancy M. Ridgway; Michael D. Basil ๐Ÿ“‚ Article ๐Ÿ“… 2006 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 182 KB

This research was conducted to assess how guilt appeals operate in soliciting charitable donations. It was hypothesized that a sense of responsibility would enhance the effectiveness of charitable guilt appeals, thus leading to larger charitable donations. It was also hypothesized that the presence