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From the Special Issue Editor: Bridging Marketing and Operations in New Product Development

✍ Scribed by João Borges De Assunção

Book ID
109165140
Publisher
John Wiley and Sons
Year
2008
Tongue
English
Weight
75 KB
Volume
25
Category
Article
ISSN
0737-6782

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We are very proud for having been allowed to put together this special issue. We thank Hashem Pesaran (editor) and Herman van Dijk (responsible co-editor) for their feedback and support. We also thank all authors for delivering such fine pieces of research. Finally, we are grateful to all referees,