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Factors Impacting Food Safety Risk Perceptions

✍ Scribed by Glynn T. Tonsor; Ted C. Schroeder; Joost M. E. Pennings

Book ID: 111224590
Publisher: John Wiley and Sons
Year: 2009
Tongue: English
Weight: 152 KB
Volume: 60
Category: Article
ISSN: 0021-857X
DOI: 10.1111/j.1477-9552.2009.00209.x

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Risk perception is a phenomenon in search of an explanation. Several approaches are discussed in this paper. Technical risk estimates are sometimes a potent factor in accounting for perceived risk, but in many important applications it is not. Heuristics and biases, mainly availability, account for