Exploring Strategy: Text and Cases
β Scribed by Gerry Johnson, Patrick Regner, Kevan Scholes, Duncan Angwin, Richard Whittington
- Publisher
- Pearson Education Limited
- Year
- 2016
- Tongue
- English
- Leaves
- 829
- Edition
- 1st New edition
- Category
- Library
No coin nor oath required. For personal study only.
β¦ Synopsis
With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change. Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.
β¦ Subjects
Systems & Planning;Management & Leadership;Business & Money;Strategic Planning;Processes & Infrastructure;Business & Money;Communications;Skills;Business & Money
π SIMILAR VOLUMES
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
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