E-Strategy: Strategy 03.03 (Express Exec)

✍ Scribed by Michael J. Cunningham

Publisher: Capstone
Year: 2002
Tongue: English
Leaves: 118
Edition: 1
Category: Library

No coin nor oath required. For personal study only.

✦ Synopsis

Fast track route to developing effective and profitable e-strategies for organizations.Covers all the key techniques for development of a coherent and effective e-strategy for an organization. Guidelines and roadmaps from some of the worlds leading thinkers on a subject that can determine the success or failure of a business.Examples and lessons from some of the world's most successful businesses, including eBay, General Electric and Richard Branson's Virgin, plus ideas from the smartest thinkers, including Michael Porter, Thomas Hagal and Patricia Seybold.Includes a glossary of key concepts and a comprehensive resources guide

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