DIY Social Media Content Strategy

✍ Scribed by Astrid Haug

Year: 2015
Tongue: English
Leaves: 186
Category: Library

No coin nor oath required. For personal study only.

✦ Synopsis

Let’s give people something to talk about! This book is your guide to creating a social media content strategy for your company, organization or personal brand. It addresses the most common challenges that businesses will find when dealing with social media. How do we create enough content to keep our social media alive? How do we increase engagement? And how do we measure the ROI? With the easy-to-use models in this book, you will be able to do-it-yourself when it comes to creating an effective content strategy for social media.

The book is divided into five chapters; how to find your purpose, be relevant, create great content, plan and measure your efforts and how to get the organization on board.

It contains a wide range of cases you probably haven’t heard before, featuring Scandinavian brands like JYSK, Søstrene Grene, Northside Festival, Jyske Bank and Southern University of Denmark.

✦ Subjects

Communications;Skills;Business & Money;Social Media;Internet & Social Media;Computers & Technology;Social Media for Business;Internet & Social Media;Computers & Technology;Communications;Skills;Business & Money;Categories;Kindle Store

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