✦ LIBER ✦

Developing a Scale to Measure Customer Loyalty

✍ Scribed by Bobâlcă, Claudia; Gătej(Bradu), Cosmina; Ciobanu, Oana

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

A multiple‐item scale for measuring cust

✍ McMullan, Rosalind 📂 Article 📅 2005 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 496 KB

Measuring customer loyalty with multi‐it

✍ Söderlund, Magnus 📂 Article 📅 2006 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 158 KB

Factors Affecting Customer Loyalty in Cl

✍ Mahim Sagar, Siddharth Bora… 📂 Article 📅 2013 🏛 Springer-Verlag 🌐 English ⚖ 444 KB

Why it is customer loyalty that counts (

✍ Gould, Graham 📂 Article 📅 1995 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 28 KB

Customer Loyalty to Banks: A Longitudina

✍ Joseph N. Fry, David C. Shaw, C. Haehling von Lanzenauer and Cecil R. Dipchand 📂 Article 📅 1973 🏛 University of Chicago Press 🌐 English ⚖ 208 KB

Developing a scale to measure the enjoym

✍ Aleck Lin; Shirley Gregor; Michael Ewing 📂 Article 📅 2008 🏛 John Wiley and Sons 🌐 English ⚖ 197 KB 👁 1 views