Demand Driven Supply Chain: A Structured and Practical Roadmap to Increase Profitability

✍ Scribed by Paulo Mendes (auth.)

• Publisher: Springer-Verlag Berlin Heidelberg
• Year: 2011
• Tongue: English
• Leaves: 200
• Edition: 1
• Category: Library

✦ Synopsis

This book aims to identify and describe the practical key components of demand driven supply chains, and based on these components, develops a structured and integrated assessment framework that companies can use to assess their current and desired future supply chain states in light of the Demand Driven Supply Chain (DDSC) concepts. Another contribution of the book is the structured framework developed to design a supply chain strategy, which will consider the DDSC assessment results as one of the key inputs, and will support the implementation of the opportunities identified during the assessment.

The framework presented in this book was applied in different supply chain operations of a global CPG company to validate the methodology and formalize an action plan to allow these operations move towards a DDSC. Results show clear opportunities to improve supply chain operation and become more demand driven.

✦ Table of Contents

Front Matter....Pages i-xiii
Introduction....Pages 1-4
Literature Review on Demand Driven Supply Chain (DDSC)....Pages 5-24
Proposed Framework....Pages 25-38
Key Components of Demand Driven Supply Chain....Pages 39-119
Proposed Demand Driven Supply Chain Model....Pages 121-147
Analytic Hierarchy Process....Pages 149-155
Example of Case Implementation and Author’s DDSC Website....Pages 157-177
Summary and Future Developments....Pages 179-180
Back Matter....Pages 181-185

✦ Subjects

Engineering Economics, Organization, Logistics, Marketing; Entrepreneurship; Organization/Planning; Engineering Economics, Organization, Logistics, Marketing