In CRM, Jeffrey Peel defines Customer Relationship Management in a radical new way by putting communications at the center. In the past, CRM was mostly about the technology, not about the customer. In this book, Peel talks about a new ethos that is beginning to fundamentally change the way organizat
Crm Customer Relationship Management
- Publisher
- McGraw-Hill
- Year
- 2008
- Tongue
- English
- Leaves
- 3
- Category
- Library
No coin nor oath required. For personal study only.
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