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Creating and consuming experiences in retail store environments: Comparing retailer and consumer perspectives

✍ Scribed by Kristina Bäckström; Ulf Johansson

Book ID: 116694823
Publisher: Elsevier Science
Year: 2006
Tongue: English
Weight: 235 KB
Volume: 13
Category: Article
ISSN: 0969-6989
DOI: 10.1016/j.jretconser.2006.02.005

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