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‘Consumer Ethics: The Role of Acculturation in U.S. Immigrant Populations’

✍ Scribed by Ziad Swaidan; Scott J. Vitell; Gregory M. Rose; Faye W. Gilbert

Publisher
Springer
Year
2006
Tongue
English
Weight
185 KB
Volume
64
Category
Article
ISSN
0167-4544

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The purpose of this paper is to investigate the consumer reaction during a product-harm crisis by examining the interdependencies that exist among their ethical beliefs as consumers, their attributions of blame, their feelings of anger and finally their purchase intentions towards the affected compa