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Commercializing Innovation: Turning Technology Breakthroughs into Products

✍ Scribed by Jerry Schaufeld (auth.)


Publisher
Apress
Year
2015
Tongue
English
Leaves
192
Category
Library

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No coin nor oath required. For personal study only.

✦ Table of Contents


Front Matter....Pages i-xiii
Technology Commercialization....Pages 1-15
The Commercialization Model....Pages 17-30
The Sources of Ideas for Commercialization: Are There Enough?....Pages 31-51
Winnowing Down: The Challenge of Opportunity Recognition....Pages 53-61
Feasibility Analysis....Pages 63-74
The Project Plan....Pages 75-83
To Market or Not…....Pages 85-99
The Numbers....Pages 101-116
Organizational Dynamics....Pages 117-127
ROI: Does It Make Sense?....Pages 129-145
Big Brother and Global Competition....Pages 147-160
Looking Forward....Pages 161-175
Sample US Patent....Pages 177-185
Back Matter....Pages 187-190

✦ Subjects


Business/Management Science, general; R & D/Technology Policy; IT in Business


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