Commercializing Innovation: Turning Technology Breakthroughs into Products
β Scribed by Jerry Schaufeld (auth.)
- Publisher
- Apress
- Year
- 2015
- Tongue
- English
- Leaves
- 192
- Category
- Library
No coin nor oath required. For personal study only.
β¦ Table of Contents
Front Matter....Pages i-xiii
Technology Commercialization....Pages 1-15
The Commercialization Model....Pages 17-30
The Sources of Ideas for Commercialization: Are There Enough?....Pages 31-51
Winnowing Down: The Challenge of Opportunity Recognition....Pages 53-61
Feasibility Analysis....Pages 63-74
The Project Plan....Pages 75-83
To Market or Notβ¦....Pages 85-99
The Numbers....Pages 101-116
Organizational Dynamics....Pages 117-127
ROI: Does It Make Sense?....Pages 129-145
Big Brother and Global Competition....Pages 147-160
Looking Forward....Pages 161-175
Sample US Patent....Pages 177-185
Back Matter....Pages 187-190
β¦ Subjects
Business/Management Science, general; R & D/Technology Policy; IT in Business
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