Cases in Strategic Management: Creativity and Innovation Perspective

✍ Scribed by Sanjay Dhir; Swati Dhir; Sushil

Publisher: MC GRAW HILL INDIA
Year: 2016
Tongue: English
Leaves: 232
Category: Library

No coin nor oath required. For personal study only.

✦ Table of Contents

Title
Contents
Theme I
1 Backpacker's Hostel
Theme II
2 Passionate Zomans
3 Dr. Reddy's Laboratories: Entry in German Market
Theme III
4 Linking the World's Professionals
5 Airtel Zero
Theme IV
6 Button Dabao, Truck Bulao
7 M&M: Logan and International Expansion
Theme V
8 Micromax: Leveraging Scales
Theme VI
9 On-Demand Logistics: Shipsy
Theme VII
10 Smart + Activity
11 Videocon: Rise From the Ashes
Theme VIII
12 Indian Starbucks
13 Emami: Establishing Manufacturing Plant Overseas
Theme IX International Strategy
14 Flipkart: Amazon of India
15 Hero MotoCorp: Manufacturing Happinesson a Global Scale
Theme X Strategic Implementation
16 The IPL Era
Theme XI Strategic Control
17 AutoNcab: Redefining Travelling
Theme XII Change and Turnaround
18 Greymeter
Theme XIII Creativity and Innovation
19 Routofy: Building a Systemic Innovation Capability

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