Business prospects and proprietary management of a Hungarian small enterprise
✍ Scribed by Adél Gerle; Judit Varsányi
- Publisher
- John Wiley and Sons
- Year
- 1997
- Tongue
- English
- Weight
- 119 KB
- Volume
- 6
- Category
- Article
- ISSN
- 1086-1718
No coin nor oath required. For personal study only.
✦ Synopsis
HUMA Â N-GERON Commercial Social Service Co. Ltd. is a small enterprise in Hungarian ownership operating in Budapest and specializing in health products, cosmetics and related articles as well as in auxiliary services connected to healthcare. Its major ®eld of activity is the sale of herbs and medical products. Secondary ®elds include biocosmetics and hygienic articles. The enterprise maintains a health advisory service. The longer term diversi®cation plan is to sell pure organic products, and goats' milk and its products when the ®rm's planned new store is opened. The extra capital needed is planned to be generated mainly from the growth of present activities.
Our mission
The ®rm believes that the structure of civilization is amazingly complicated and by focusing on the minute details we lose sight of the entirety of life. Humanity is heading for a world that is machine-like and becoming more arti®cial and regulated, and we are getting further and further away from our earthy roots.
The change to different life patterns for the individual in society and in private life, the
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