Business Communication: Process & Product: Brief

✍ Scribed by Griffin, Esther; Guffey, Mary Ellen; Loewy, Dana

• Publisher: Nelson College Indigenous
• Year: 2018;2019
• Tongue: English
• Leaves: 543
• Edition: Sixth brief Canadian edition
• Category: Library

✦ Table of Contents

Cover......Page 1
Brief Contents......Page 8
Contents......Page 10
Introduction......Page 19
Appreciation for Support......Page 23
UNIT 1 Communication Foundations......Page 24
Chapter 1 Business Communication in the Digital Age......Page 25
Chapter 2 Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills......Page 58
Chapter 3 Intercultural Communication......Page 88
UNIT 2 The Writing Process......Page 108
Chapter 4 Planning Business Messages......Page 109
Chapter 5 Organizing and Drafting Business Messages......Page 129
Chapter 6 Revising Business Messages......Page 154
UNIT 3 Workplace Communication......Page 174
Chapter 7 Short Workplace Messages and Digital Media......Page 175
Chapter 8 Positive Messages......Page 199
Chapter 9 Negative Messages......Page 227
Chapter 10 Persuasive and Sales Messages......Page 259
UNIT 4 Reports, Proposals, and Presentations......Page 292
Chapter 11 Reporting in the Workplace......Page 293
Chapter 12 Informal Business Reports......Page 331
Chapter 13 Proposals, Business Plans, and Formal Business Reports......Page 365
Chapter 14 Business Presentations......Page 396
UNIT 5 Employment Communication......Page 432
Chapter 15 The Job Search and Résumés......Page 433
Chapter 16 Interviewing and Following Up......Page 472
APPENDIX A: Documentation Formats......Page 500
Appendix B: Grammar and Mechanics Guide......Page 506
Appendix C: Key to Grammar and Mechanics......Page 530
Index......Page 534
Proofreading Marks......Page 543