✦ LIBER ✦

Brand-naming industrial products

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

✍ David Shipley; Paul Howard 📂 Article 📅 1993 🏛 Elsevier Science 🌐 English ⚖ 850 KB

Do brand names differentiate identical i

✍ J.A. Saunders; F.A.W. Watt 📂 Article 📅 1979 🏛 Elsevier Science 🌐 English ⚖ 920 KB

Brand franchise extension: New product b

✍ Edward M. Tauber 📂 Article 📅 1981 🏛 Elsevier Science 🌐 English ⚖ 490 KB

The pricing of a brand name product: Fra

✍ Lawrence Wu 📂 Article 📅 1999 🏛 Elsevier Science 🌐 English ⚖ 91 KB

BRAND NAMES

✍ Marler, ElizabethE.J. 📂 Article 📅 1972 🏛 The Lancet 🌐 English ⚖ 165 KB

Cristal rationalizes brand names for TiO

📂 Article 📅 2014 🏛 Elsevier Science 🌐 English ⚖ 62 KB