<p>The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with todayβs unprecedented speed and scope of technological change?</p> <p>Beyond Advertising provides a b
Beyond advertising: creating value through all customer touchpoints
β Scribed by John Wiley;Sons.;Wharton Future of Advertising Program.;Hays, Catharine;Wind, Yoram
- Publisher
- Wiley
- Year
- 2016
- Tongue
- English
- Leaves
- 288
- Series
- Jerry
- Category
- Library
No coin nor oath required. For personal study only.
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