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Attribute Elicitation in Marketing Research: A Comparison of Three Procedures

✍ Scribed by JAN-BENEDICT STEENKAMP; HANS VAN TRIJP

Book ID: 110256980
Publisher: Springer US
Year: 1997
Tongue: English
Weight: 190 KB
Volume: 8
Category: Article
ISSN: 0923-0645
DOI: 10.1023/a:1007975518638

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