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An exploratory study of the impact of campaign marketing strategy on voting behavior — a contingency approach

✍ Scribed by Chen, Wen-Den; Hsiao, Chih-Tung; Lin, Jie-Shin; Hsiao, Luke Yuan-Che


Book ID
127152201
Publisher
Informa UK (Taylor & Francis)
Year
2009
Weight
228 KB
Volume
30
Category
Article
ISSN
0252-2667

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