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An empirical study of the factors affecting social network service use

✍ Scribed by Ohbyung Kwon; Yixing Wen

Book ID
113530498
Publisher
Elsevier Science
Year
2010
Tongue
English
Weight
289 KB
Volume
26
Category
Article
ISSN
0747-5632

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## Abstract This study attempts to characterize users' sociality in tagging by clustering factors that users consider when selecting tags for their bookmarks. Twenty‐three frequent users of social bookmarking services were invited, and Q method and factor analysis have been applied in the study. Ea