<p><span>Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. </span></p><p><span>It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finan
Airline Operations and Management: A Management Textbook
โ Scribed by Gerald N. Cook, Bruce G. Billig
- Publisher
- Routledge
- Year
- 2017
- Tongue
- English
- Leaves
- 363
- Edition
- 1
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Synopsis
ย Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.
The primary audiences for this textbookย are bothย senior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionalsย seeking to expand their knowledge of the industry beyond their own functional area.
โฆ Subjects
Commercial;Aviation;Transportation;Engineering & Transportation;New, Used & Rental Textbooks;Business & Finance;Communication & Journalism;Computer Science;Education;Engineering;Humanities;Law;Medicine & Health Sciences;Reference;Science & Mathematics;Social Sciences;Test Prep & Study Guides;Specialty Boutique
๐ SIMILAR VOLUMES
"Airline Operations and Delay Management" fills a gap within the area of airline schedule planning by addressing the close relationships between network development, economic driving forces, schedule demands and operational complexity. The pursuit of robust airline scheduling and reliable airline op
<p><p>Most of the research efforts dealing with airline scheduling have been done on off-line plan optimization. However, nowadays, with the increasingly complex and huge traffic at airports, the real challenge is how to react to unexpected events that may cause plan-disruptions, leading to flight d
Through five previous editions "Airline Marketing and Management" by Stephen Shaw has established itself as the preferred textbook for students of the principles of marketing and their application in today's airline industry; as well as a reliable reference work for those with a professional interes