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๐Ÿ“

Airline Operations and Management: A Management Textbook

โœ Scribed by Gerald N. Cook, Bruce G. Billig


Publisher
Routledge
Year
2017
Tongue
English
Leaves
363
Edition
1
Category
Library

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โœฆ Synopsis


ย Airline Operations and Management: A Management Textbook is a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.

The primary audiences for this textbookย are bothย senior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionalsย seeking to expand their knowledge of the industry beyond their own functional area.

โœฆ Subjects


Commercial;Aviation;Transportation;Engineering & Transportation;New, Used & Rental Textbooks;Business & Finance;Communication & Journalism;Computer Science;Education;Engineering;Humanities;Law;Medicine & Health Sciences;Reference;Science & Mathematics;Social Sciences;Test Prep & Study Guides;Specialty Boutique


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