๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

ADVERTISING RESTRICTIONS, COMPETITION, AND ALCOHOL CONSUMPTION

โœ Scribed by Victor J. Tremblay; Kumiko Okuyama

Book ID
111743462
Publisher
Oxford University Press
Year
2001
Tongue
English
Weight
91 KB
Volume
19
Category
Article
ISSN
1074-3529

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๐Ÿ“œ SIMILAR VOLUMES

Alcohol advertising and alcohol consumpt
Alcohol advertising and alcohol consumption by adolescents
โœ Henry Saffer; Dhaval Dave ๐Ÿ“‚ Article ๐Ÿ“… 2006 ๐Ÿ› John Wiley and Sons ๐ŸŒ English โš– 192 KB

## Abstract This study investigates the effects of alcohol advertising on adolescent alcohol consumption. The theory of an industry response function and evidence from prior studies indicate the importance of maximizing the variance in advertising measures. Monitoring the Future (MTF) and National