✦ LIBER ✦

Advertising repetition and quality perception

✍ Scribed by Sridhar Moorthy; Scott A. Hawkins

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Repetition, Irritation and Advertising

✍ Edward C. Echols 📂 Article 📅 1948 🏛 Classical Association of the Middle West and South 🌐 English ⚖ 357 KB

Saturation advertising and the repetitio

✍ D.A. Bekerian; A.D. Baddeley 📂 Article 📅 1980 🏛 Elsevier Science ⚖ 705 KB

Brand Familiarity and Advertising Repeti

✍ Campbell, Margaret C.; Keller, Kevin Lane 📂 Article 📅 2003 🏛 University of Chicago Press 🌐 English ⚖ 150 KB

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✍ Jae-Cheol Kim 📂 Article 📅 1989 🏛 John Wiley and Sons 🌐 English ⚖ 635 KB

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✍ Yaveroglu, Idil; Donthu, Naveen 📂 Article 📅 2008 🏛 M. E. Sharpe Inc. 🌐 English ⚖ 406 KB

The Effects of Advertising Appeal on Per

✍ DeBono, K. G.; Packer, M. 📂 Article 📅 1991 🏛 SAGE Publications 🌐 English ⚖ 693 KB