β Scribed by Mark Sherrington
No coin nor oath required. For personal study only.
This book is based upon the operating system of the company, Added Value, founded by the author, and now one of the world's largest marketing and branding consultancies. With the use of many examples and case studies the author shows how the five I's process--Insight, Ideas, Innovation, Impact, and Investment Return--can be used to create top-line demand-led growth and the tools and techniques available to achieve this. This is a unique approach with proven success.
π SIMILAR VOLUMES
Clarifies the primary questions raised by the use of value-added models for measuring teacher effects, reviews the most important recent applications of VAM, and discusses statistical and measurement issues assoicated with VAM.
Leading Corporate Citizens, 3/e, explores the insight, vision, values, and learning that it takes to add enough values to a company so that it becomes a leading corporate citizen. This innovative text operates at three levels of leadership: individual, organizational, and societal. The premise is
A context for leading corporate citizens. Leading corporate citizenship: vision, values, value added; The three spheres of human civilization -- Leading corporate citizenship: vision, values, value added. Personal and organizational vision; Values in management practice: operating with integrity; Va
xiv, [645]-792 pages : 24 cm
This book addresses the 'extended enterprise' paradigm, and more specifically the need of innovative tools for managing the operations in enterprise networks. It reports the results of a research project funded by the Italian Ministry of Education, University and Research (MIUR) during the period 20
<p>The βextended enterpriseβ is a new emerging paradigm in the manufacturing arena. Indeed, global competition is pushing manufacturing enterprises in several industries either to split geographically the production capacity or to work together in supply chain organizations involving several indepen