𝔖 Bobbio Scriptorium
✦   LIBER   ✦

A hierarchical utility model for the dynamic acquisition of heterogeneous items

✍ Scribed by Barry L. Bayus; Vithala R. Rao

Book ID
104772416
Publisher
Springer US
Year
1989
Tongue
English
Weight
647 KB
Volume
1
Category
Article
ISSN
0923-0645

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✦ Synopsis

This paper develops a model for situations in marketing and elsewhere in which an individual decision maker acquires multiattributed items that belong to several classes over time. The model captures the dynamic acquisition of heterogeneous items. Measurement and parameter estimation methods are described and illustrated with a small set of experiment data involving the acquisition of durable goods by households. Future research steps are also outlined.

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